Whether you’re an early-stage startup or a Fortune 500 company, searching for and choosing the right app partner can be a daunting task. With so many sources of information, and so many development firms claiming to be the best app partner, it’s possible that you don’t even know where to begin in terms of identifying the team that’s best suited for your needs.
Choosing the right app partner to build your website or mobile app is probably the most important business decision you can make. Finding the right app partner program is key to success. After all, these digital solutions serve as direct representations of your product vision. That’s why in this post we discuss some of the key aspects to consider when looking for an app partner.
Why Choosing the Right App Partner Matters
There’s no shortage of detrimental consequences that come from choosing the wrong development partner. Some of the risks include wasted capital due to a defective product, stress resulting from bugs and poor quality, and loss of credibility and the damaging of your brand reputation.
On the bright side, there are many benefits of choosing the right app partner. Some of the benefits of choosing the right app partner program include compliance with app store regulations, a functional and quality product that users love, is easy to maintain and scalable, and lastly, a powerful User Experience.
Although there are many more aspects to consider, you probably get an idea of why choosing the right app partner is key for your business success.
Red Flags to Avoid in an App Partner
Your search for the ideal app partner should start with keeping your eyes peeled for the following red flags as you evaluate different teams:
- Building a unique, game-changing feature that you want to be included in your product is not something that every app partner is able to do. You surely want to know if developing a feature will be a problem before you sign a contract with any app development firm, no matter its good online reputation. Ask for references from the development partner’s previous clients, and ensure that the team members have a proven track record of creating innovatively powerful solutions.
- Not all app partners are experts in UI Design or in building a unique Customer Experience (CX), one of the most important factors of your app’s performance when it comes to users. Some teams might be able to build the features you want into a web or mobile app, but they may do so by sacrificing intuitiveness and ease of use. This will leave you with a product that your users don’t enjoy interacting with, so ask about any potential partner’s UI/UX competency early on in the conversation to ensure that they prioritize ease-of-use during each stage of development.
- Contrastly, some development partners are able to create beautifully intuitive solutions, but don’t possess the technical proficiency to deliver all of the features and functionalities that will set you apart from the competition. Ask questions that are relative to the nuts and bolts of your potential solution early and often so that you can test a developer’s technical knowledge.
- Some development partners are fully proficient with both mobile app and web development, but this isn’t always the case. If building a web and mobile digital product is out of reach for your app partner, you’ll have to find someone else to bring both the web and mobile versions of your solution to life. Always make sure that your web and mobile product designs match your business challenges.
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