How to correctly use images in Ecommerce

by Jaroinn Ms on Jul 22, 2020 Arts and Entertainment 32 Views

Using images correctly in Ecommerce seems to be a recurring problem in many online stores for electronic products, clothing, accessories, etc. It all has to do with optimizing the quality of the images that represent the product and that they must be large enough to capture the attention of customers.


Importance of large images in Ecommerce

Imagine that you visit an online store because you want to buy a product, but you find that this product cannot be displayed properly. The images are small and even a little blurry, plus there are only a couple of photos that don't reveal much detail. Do you think this will inspire you to buy the product? Chances are not.


In the end, you end up thinking that it is impossible to be sure how the product really looks and also how much confidence you can have in an unprofessional online store. Suffice it to say that for 75% of consumers, the quality of product images is one of the most important characteristics when buying online, followed by alternate views of the product and the possibility of zooming.


How should e-commerce images be?

The first thing to understand is that small images are not as effective as a sales tool in e-commerce. For this reason, it is essential to ensure that the images are adequately sized to achieve high quality, that is, to use high-resolution images. In fact, the images of the products in the Ecommerce must be at least 2000 pixels long so that customers can use the zoom function.


Other aspects that must be considered in the correct use of images for Ecommerce have to do with alignment and margins. When you get to have neck joint services that are aligned and with white margins, you create a category of products that are visually consistent and if you add shadows to this, the result is a professional and elegant appearance.


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