Floria lena

  The online world is changing. Web design is becoming imperative. Even more important than the actual content. Good UI/UX designer can influence the quality of a product. Visiting a website for the first time, a potential customer pays a lot of attention to the user interface. If it is user-friendly and appealing, your chances to build cooperation with this Internet user rise. Otherwise, a person just leaves without even noticing your offers and products. You might have heard people put their heads together about the UI/UX of the mobile app or a website. Most of the time these words are used interchangeably, but from the designer’s perspective it is a fatal mistake to consider UI and UX as same. What actually is the difference between UI and UX? UX is User Experience which is simply the feeling grabbed by a user. This term encompasses the end-user’s interaction with the services and products of a company. On the other hand UI stands for User ... Continue reading →

With an ever-growing supply of mobile apps, it takes a lot to stand out from the crowd—both in functionality and design. The vast majority of that time is spent in apps and on websites. A good UI is the key to an app’s success.  “Design is not just what it looks like or feels like,  design is how it works”. An app with a good design doesn’t just mean an app that looks good but really, an app that delivers the results it promises in a smooth, seamless manner, guiding the user from one step to another with ease and reaching the destination, be it a sale, conversion, sign-up or download, without overwhelming the user. The difference between a good app and a bad app is usually the quality of its user experience (UX). A good UX is what separates successful apps from unsuccessful ones. Today, mobile users expect a lot from an app: fast loading time, ease of use and delight during interaction. If you want your app to be successful, you ... Continue reading →