AITech Interview with Joel Rennich, VP of Product Strategy at JumpCloud

by martech cubejohn on Jul 9, 2024 Business 9 Views

AI introduces both promises and risks for identity management and overall security. How do you see organizations effectively navigating this balance in the age of AI, particularly in the context of small to medium-sized enterprises?

First off, integrating AI has to involve more than just buzzwords – and I’d say that we still need to wait until AI accuracy is better before SMEs undertake too many AI initiatives. But at the core, teams should take a step back and ask, “Where can AI make a difference in our operations?” Maybe it’s enhancing customer service, automating compliance processes, or beefing up security. Before going all in, it’s wise to test the waters with pilot projects to get a real feel of any potential downstream impacts without overcommitting resources.

Building a security-first culture—this is huge. It’s not just the IT team’s job to keep things secure; it’s everybody’s business. From the C-suite to the newest hire, SMEs should seek to create an environment where everyone is aware of the importance of security, understands the potential threats, and knows how to handle them. And yes, this includes understanding the role of AI in security, because AI can be both a shield and a sword.

AI for security is promising as it’s on another level when it comes to spotting threats, analyzing behavior, and monitoring systems in real time. It can catch things humans might miss, but again, it’s VITAL to ensure the AI tools themselves are built and used ethically. AI for compliance also shows a lot of promise. It can help SMEs stay on top of regulations like GDPR or CCPA to avoid fines but also to build trust and reputation.

Because there are a lot of known unknowns around AI, industry groups can be a good source for information sharing and collaboration. There’s wisdom and a strength in numbers and a real benefit in shared knowledge. It’s about being strategic, inclusive, ethical, and always on your toes. It’s a journey, but with the right approach, the rewards can far outweigh the risks.

What components should an effective AI policy include, and who should be responsible for managing oversight to ensure ethical and secure AI practices?

Though AI is evolving rapidly, there are solid efforts from regulatory bodies to establish frameworks, working toward regulations for the entire industry. The White House’s National AI Research and Development Strategic Plan is one such example, and businesses can glean quite a bit from that. Internally, I’d say it’s a shared responsibility. CIOs and CTOs can manage the organization’s policy and ethical standards, Data Protection Officers (DPOs) can oversee compliance with privacy laws, and ethics committees or councils can offer multidisciplinary oversight. I think we’ll also see a move toward involving more external auditors who bring transparency and objectivity.

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