Market Scope
Market Research Future (MRFR) anticipates the breast lesion localization market to procure a valuation of USD 560 Million by 2027. At a rate of 6.8%, the market size will continue to expand steadily between 2020 and 2027.
Major Boosters and Restraints
The Breast Cancer Organization reveals that in the year 2018, close to 266,120 invasive cases and 63,960 non-invasive cases of breast cancer were reported among women. Dramatic lifestyle changes have fostered the risk factors associated with breast cancer, some of which are excess weight, lack of physical activity, excessive alcohol intake, less breastfeeding and fewer childbirths.
Launch of new and more technically innovative devices and equipment on the grounds of safety, cost-effectiveness, and accuracy can be a significant growth booster in the breast lesion localization industry. Firms like Cianna Inc. and Endomagnetics are designing new lines of methods that work on electroradar and magnetic guidance for breast lesion localization.
Players frequently make strategic moves such as production expansion, technical innovations, and acquisition to improve their market rankings. Having said that, the recent COVID-19 outbreak has led to suspension of routine breast cancer screenings at medical facilities while annual programs had to be postponed following the lockdown. Non-essential healthcare procedures as well as surgeries had to be postponed as well, which is touted to leave a slightly negative impact on the global market. On the bright side, companies are working on leveraging the potential of artificial intelligence, IoT and big data by integrating these technologies into their product ranges, which will ensure sustained market growth in the ensuing period.
Regional Status
Middle East & Africa and Europe along with APAC or Asia Pacific and Americas are the primary markets for breast lesion localization.
Europe is presumed to remain at the second position during the analysis period, in view of the rapidly mounting demand for breast lesion localization coupled with the surge in advances in the healthcare sector. Various countries like Italy, the UK, France, and more are focusing majorly on coming up with more advanced and effective breast cancer diagnostic techniques, which should push the market demand even more in the years to come. Apart from this, the massive pool of established healthcare firms in the region enhances the market size.
Eminent Firms
Surgiceye GmbH (Germany), Ranfac Corporation (US), Cook Medical (US), Endomagnetics Ltd (UK), Health Beacon (Ireland), Intramedicalimaging, D. Company (US), Somatex Medical Technologies GmbH (Germany), Cianna Medical (US), Devicor Medical Products, Inc (US), are some of the key contenders in the breast lesion localization industry
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